Guide
Transforming till slip competitions with AI

Brands keep looking for a way to make the shop feel like more than a transaction. Smartslip.ai does it with the till slip they already have. AI reads the receipt, runs the competition, and rewards the purchase. The shopper’s side is three steps.
How it works
- Buy the product the campaign asks for, then photograph the till slip.
- Send the photo on the campaign’s WhatsApp line. No new app.
- The purchase is checked against the store, the products and the spend. If it qualifies, the reward goes out.
The check itself lives on SmartCheck. An unclear photo is flagged rather than waved through, and not every altered image is found. The limits are also in the trust centre.
What brands get
- Engagement. A receipt becomes a chance to win, on an app people already use.
- Sales. A minimum spend or a specific product is a reason to buy more, or to try a line they had walked past.
- Data. Store, products, competitor products and total spend, ready to shape the next offer.
- A lower cost. The slip already exists. You can see how the campaign is doing while it is still open.
- Feedback in the moment, which is also market research you did not have to commission.
- Less paper than a box of entry forms.
- A campaign you can shape: a launch, a special, or a mechanic built for one audience.
Engagement, sales and a picture of the market, from a document the shopper was going to throw away. Brazen Labs runs that on Smartslip.ai.
To plan one, email andrew@brazenlabs.co.za. The short version of how these campaigns work is in till slip campaigns explained.