Give people a reason to buy again

SmartLoyalty keeps a repeat-purchase record. Each accepted till slip can add a stamp, points or a step in a challenge. The customer can see how close they are to the next reward.

Plan a repeat-purchase campaignSee the loyalty mechanics
Illustration of a stamp card with a gold star and a till slip

Ways to reward the next purchase

You choose the mechanic. Extra activities follow the terms for that campaign. A spin, referral or till slip does not have to win a prize.

Illustration of a stamp card filling with stars and a rubber stamp

Digital stamp cards

Give customers a stamp for each qualifying purchase.

Example: Complete three qualifying purchases to receive a reward.

Illustration of stacked coins and a star inside a progress ring

Points and rewards

Award points for eligible purchases and track progress.

Example: Earn points towards a campaign reward.

Illustration of a target with two ticked grocery items

Purchase challenges

Reward a defined pattern of qualifying purchases.

Example: Buy from two participating product ranges.

Illustration of a colourful prize wheel with a pointer

Spin-to-win

Give qualifying customers a chance to reveal an instant outcome.

Example: Upload an accepted slip to unlock a spin.

Illustration of a scratch card revealing a gold star

Scratch and reveal

Let customers reveal an assigned campaign outcome.

Example: Scratch the card after a qualifying entry.

Illustration of a quiz card with a question mark and share icon

Quizzes and referrals

Add participation activities around the purchase journey.

Example: Complete a quiz or share a campaign invitation.

How progress is added

The till slip is checked first. Then the stamp, points or challenge step is added to the customer’s record.

  1. Illustration of a phone uploading a till slip

    A till slip is sent

    The customer photographs the slip on WhatsApp, a branded page or Wina Wena.

  2. Illustration of a till slip being checked

    The slip is accepted

    SmartCheck checks the store, date, products and spend against the campaign rules.

  3. Illustration of a stamp card filling with stars

    Progress is added

    A stamp, points or challenge step is added to that customer’s record.

  4. Illustration of a gift marked ready on a checklist

    The reward is ready

    When the balance reaches the reward you set, SmartRewards can send it.

Where teams use it

The same record works for a shopper coming back, a wider range, or a partner programme.

Illustration of a shopping basket with a till slip

Encourage another purchase

A stamp card or points balance shows how close the next reward is after each accepted till slip.

Example: three qualifying purchases become a voucher.

Illustration of a target with two ticked grocery items

A wider product range

A challenge can ask for products from more than one range before the reward is ready.

Example: one product from each of two ranges.

Illustration of a quiz card with a question mark

Between promotions

A quiz, a referral or progress towards a milestone gives a next step while the next promotion is prepared.

Example: answer a short quiz after the till slip is accepted.

Illustration of a trade carton and an invoice

A partner programme

A trade or partner campaign can use the same record. An accepted purchase adds progress towards the reward you agreed.

Example: a voucher after a partner hits the purchase target.

Questions about SmartLoyalty

What is SmartLoyalty?

SmartLoyalty keeps a repeat-purchase record from accepted till slips. A slip can add a stamp, points or a step in a challenge. The customer can see how close they are to the reward you set.

How does the balance grow?

After SmartCheck accepts the till slip, the stamp, points or challenge step is added to the mobile number used for that entry. A quiz, referral, spin or scratch can be added when the campaign terms include it.

Does a spin or scratch always win?

A spin, scratch or extra activity follows the terms for that campaign. It can show progress or an outcome. A prize is one possible result.

Where does the customer see their progress?

On WhatsApp, a branded page or Wina Wena. There is no app to download. SMS or USSD can start the conversation, then a linked step collects the till slip.

What happens when they reach the reward?

The balance is ready to redeem. SmartRewards can then send the voucher, airtime, data or physical prize you set for that campaign.

Can a partner programme use it?

Yes. A trade or partner campaign can use the same record: an accepted purchase adds progress, and the reward is the one you agreed for that programme.

Products that work with this

SmartLoyalty keeps the repeat-purchase record. The other products check the slip, send the prize, or run a one-off promotion.

Plan a repeat-purchase campaign

Share the products that qualify and the reward at the end. We will help you set the mechanic and the record your team keeps.

Plan a repeat-purchase campaign